According to the Icelandic Tourist Board, the next two weeks will be the busiest Iceland has experienced since the beginning of the tourist industry. About 40,000 foreign visitors are anticipated.
In addition to the foreign tourists, most Icelanders take summer vacation in July. “Many Icelanders will be traveling around the country,” head of the Tourist Board Magnús Oddsson told Fréttabladid.
The Tourist Board predicts the business will be worth ISK six billion (USD 99 million, EUR 72 million) in the tourist sector during the season’s peak time; four of the six billion will be pure currency revenue.