Elementary schoolchildren around Iceland will dress in blue today in honor of The Blue Day, an annual autism awareness initiative, RÚV reports. Sponsored by Blár Apríl, a not-for-profit that supports children with autism, The Blue Day is now in its fifth year.
“The campaign aims to educate and inform the public about autism, thereby increasing understanding, recognition, and acceptance of what is ‘outside of the norm’” reads the event description on Facebook. “Because we are all unique and have our strengths and weaknesses and that applies to people with autism just like everyone else.”
In addition to the nationwide initiative to wear blue, there will also be several events in Reykjavík in support of The Blue Day, including a Zumba Party at the World Class gym at Kringlan mall and an evening concert at Gamla Bío theater featuring Moses Hightower, Ylja, Hafdís Huld, and other artists. Proceeds from ticket sales will be donated to Blár Apríl.