A free daily newspaper, Nyhedsavisen, published by Icelandic concern Dagsbrún, rolled off the presses for the first time in Denmark this morning.
The first day of the paper’s publication was plagued by technical problems, so only half of the planned 500,000 copies were printed. This is reported in the main online media.
Nyhedsavisen is modeled on the Icelandic Fréttabladid, which is delivered free in Iceland. Plans are underway to deliver Nyhedsavisen free to homes in Copenhagen, Odense and Arhus.
The paper will also be available on the street, in train stations and bus terminals. Denmark’s largest newspaper publishers began printing free papers last summer, after reports of Dagsbrún’s planned new publication surfaced.