Equality-Driven App Wins Icelandic Startup Competition Skip to content
Photo: Axel Fannar Sveinsson.

Equality-Driven App Wins Icelandic Startup Competition

An app called Heima, that helps families or housemates manage the “mental load” of housework is the winning idea at this year’s Gulleggið startup competition. Heima (Home in English) was thought up by Sigurlaug Jóhannsdóttir, Birgitta Rún Sveinbjörnsdóttir, and Alma Dóra Ríkharðsdóttir, who wanted to support the struggle for equality in a fun way. “Studies […]
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