Fifteen Reykjavík restaurants will take part in the 20th edition of the Food and Fun Festival, which returns to the Icelandic capital March 1-4, mbl.is reports. Foreign chefs will be invited to cook at the restaurants, where they have the opportunity to get to experiment with Icelandic ingredients. Hungry foodies will be able to book a table around mid-February.
“There are a lot of foreigners that attend the festival, there are a lot of tourists that are curious about Icelandic cuisine,” says Siggi Hall, a master chef and one of the festival organisers. “Once upon a time there were few tourists at this time of year but that’s no longer the case. Today, many people come here for the food, because the food is without a doubt the third or fourth attraction, besides nature and the northern lights.”
Food and Fun was originally organised to attract tourists to Iceland during the off season as well as to showcase the country’s agricultural and seafood products. During the festival, foreign chefs from the USA and Europe team up with local restaurants to create gourmet menus at affordable prices. As the festival website points out, not only do the foreign chefs get to know Icelandic ingredients, but they can also make locals see those ingredients in a new way, such as using Icelandic skyr for sauces rather than desserts.
In previous editions of the festival, celebrity chef judges have also been invited to rate the culinary creations, and three chefs have been chosen as finalists to compete for the title of Food and Fun Chef of the Year. A list of participating chefs and restaurants from past years is available on the festival website.