Steps above the crowded Laugavegur street, the workshop of Kormákur and Skjöldur Men’s Boutique provides a cushy haven: hefty rolls of fabric rise in piles, and fine suit jackets in various stages of completion line the walls. Sounds are dampened, but there’s plenty to see – and touch. In the middle of the room, tailors Birna Sigurjónsdóttir and Rakel Ýr Leifsdóttir share a high table. They’re making a bespoke suit for artist Ragnar Kjartansson.
Herrafataverzlun Kormáks og Skjaldar, as it is known in Icelandic, has only been dressing men in Iceland since 1996, but their timeless selection of menswear suggests a much longer tradition. Pick up any one item – a wool suit, a Barbour jacket, or a plaid accessory (there is no shortage of plaid on offer) – and the first adjective that comes to mind is “classic.” Yet the suit lying on the table in this workshop is the first fruit of a remarkably innovative project – a quest to make high-quality tweed out of Icelandic wool.